CREATIVE BRAND STRATEGY - FINAL PROJECT

-

01/10/2019 - 26/11/2019 ( Week 6 - Week 14 )
Chong Siong Loong Ron ( 0334452 )
Creative Brand Strategy 
Final Project - Event Branding  

INSTRUCTIONS




Brand and Event Slides 


Brand & Event mock-ups:


Brand & Event book :



Brand & Event Video :



REFLECTION


EXPERIENCE
In this project, we have to create a event for the brand that we proposed,  I was advised to reused the brand that we worked with the previous semester. As for the event, I had an idea as halloween is round the corner so I have decided to work on this event topic.

OBSERVATION
I observed that locally and internationally getting more people celebrating this event and dressing up just for the halloween event, so why not I work on this event, and since its was a great idea as what sir said so i will proceed further to understand more about Halloween.

FINDINGS
I found something very important is all design that I do is consistency is the main key to keep your design or idea the same throughout the process. Overall, I was satisfied to see all the compilation of the mock-ups for both the brand and the event. 


Comments

Post a Comment

Popular posts from this blog

INTERACTIVE DESIGN - PROJECT 2

-
Image
25/10/2018 - 1/11/2018 ( Week 9 - Week 10 ) Chong Siong Loong Ron  Interactive Design Project 2 : Typosexual Typographic Exhibition - Collateral  LECTURE NOTES 25/10/2018 ( Week 9 ) For this week, plan was change from e-invitation, but instead the lecturer change it to microsite. Microsite is a websites that is separated from the main site, and it usually has a specific goal or target audience to it. Which is also a benefits such as cost, speed, good for experimental tool, having detailed information and more. We was were introduced to bootstrap, and we got to briefly learn about bootstrap so that we can apply it to our designs. 1.1 Grid System in Bootstrap  INSTRUCTIONS MICROSITE 25/10/2018 ( Week 9 ) For this project, it is connected with our project from Advanced Typography class. We have to use our key artwork and we have to put in our collaterals for this project which we have done it in our Advance typography class. W...
Read more

ADVANCED INTERACTIVE DESIGN - FINAL PROJECT

-
Image
10/10/2019 - 28/11/2019 ( Week 7 - Week 14 ) Chong Siong Loong Ron ( 0334452 ) Advanced Interactive Design  Final Project - Interactive Storytelling   10/10/19 - 28/11/19 (Week 7 - Week 12) this project is a continues from the previous project 1 of the proposal. for this project we need to create our all the asset that is needed in the storytelling. For t his part the illustrations must matched the style and colours that haven been approved in the proposal. I also decided to draw out the  individual assets first, then arrange it later on. Process of illustrating the individual assets Fig 1 Process of illustrating the assets  Fig 2 Process of illustrating the character  Fig 3 Process of illustrating the character  Fig 4 Process of illustrating the assets  Fig 5 Process of illustrating the assets  Fig 6 Colour pallets  Fig 7 Shorten Storyline's...
Read more

ILLUSTRATION AND VISUAL NARRATIVE - PROJECT 1

-
Image
Chong Siong Loong Ron (0334452)  Illustration and Visual Narrative  Project 1 - Character Design 09/04/18 (Week 3) This project is all about creating our own character. Once we got familiar with how to create a character using all the tools that we have learn in the previous exercise ( VORMATOR), we were told that we could create another character.  1.1 Greyscale 1.2 Greyscale with  shadow 1.3 Colour Swatches image 1.4 Final character with only colour  Once we finalised our character, we are advised to create a background to put our character in. I decided to create a space themed background , with my character in the forest surrounded with trees or floating in the sky with the view of mountains and sky.  1.5 1st attempt with my character floating in the sky 1.6 2nd attempt with my character surrounding with tress (final) 16/04/18...
Read more