CREATIVE BRAND STRATEGY - PROJECT 2


24/09/2019 - 22/10/2019 ( Week 5 - Week 9 )
Chong Siong Loong Ron ( 0334452 )
Creative Brand Strategy 
Project 2 - Ideation



INSTRUCTIONS





Compilation of 100 iconic symbols + descriptions:






REFLECTION



EXPERIENCE

This project is similar with what we did for the previous subject "Brand Corporate Identity", where we need to collect 100 logo and write a short description about it. But overall it was a fun and good experience to do more research on the company logo, all the brands story beside the brand and also the meaning of every element used in the logo.

OBERVATION

I observed that how powerful of an iconic logo affect the brand for example nike by just [putting a tick, it gives a very big impact to the public and is so easy to remember and recognise the logo from far. It also a symbol that works with out putting any info or words besides it. 

FINDINGS

although this is a project that I have done before I'm my previous subject, but somehow its also a good practice for me, as I get to know more story of the brands and learn more about logos. 


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