RON.C DESIGN JOURNAL

29/08/2019 - 03/10/2019 ( Week 1 - Week 6 ) Chong Siong Loong Ron ( 0334452 ) Advanced Interactive Design Project 1 - Proposal INSTRUCTIONS & WORK Week 1 For this module there is only one project, which is split into 2 parts, Proposal and Final outcome. We were introduced to what is all this project all about and which is a interactive storytelling. The story theme is only folklore, preferable local or any other asian folklore also can, but not American folklore. 1st we have to choose a story and we need to make it interactive and interesting.  An example given to us was The Boat.  http://www.sbs.com.au/theboat/   After all the briefing, we have to show our chosen story to Mr Shamsul in the next class.  Week 2 Mr Shamsul and Mr Lun approved on the story that I have chosen "Sang Kancil outwitting a Crocodile". Next I was asked to start doing ...

29/08/2019 - 03/09/2019 ( Week 1 - Week 6 ) Chong Siong Loong Ron ( 0334452 ) Advanced Interactive Design   Exercises LECTURE NOTES 05/09/2019 (Week 2) Micro  Interactions In this class, we were introduced to microinteraction. Microinteractions are defined as the contained product moments that do one small task. It is essentially small moments where the user and design interact. It can also be considered as events which have one main task and they’re found all over your device and within apps. Their purpose is to delight the user, to create a moment that is engaging and welcoming. Week 1 For this week, we was brief on what are the expected on or the outcome that we have to produce throughout this subject. After Mr Shamsul brief us, we started out with some simple drawing as this is to get us familiarise with the new application that we have not used before "Adobe Animate". This 1st exercise we have to draw a vase with adding in some s...

26/08/2019 - 27/11/2019 ( Week 1 - Week 14 ) Chong Siong Loong Ron ( 0334452 ) Minor Project : Eco FRIEND-ly Final Compilation of Build for Tomorrow and Reflection Project Tracking Files  Production Timeline  Presentation Slides  Reflection  Week 1 This week is our 1st class for minor project, as Mr Mike briefed us about what is aspected from this project and basically we have to build and design a campaign to promote sustainable living with Earthship in collaboration with Build For Tomorrow. Right after that we have to choose our group for the module, as we are going to work together for the whole project. As my group is named as Eco FRIEND-ly and the group consists of Allen Liew, Chee Kent, Sam Mun Hoe, Brian, Jessy and Me (Ron Chong). Week 2 For this week, we had Mr Ruben Cortes (the founder of Build For Tomorrow) to give us a introduction on what is Earthship and what is his vision for the...

01/10/2019 - 26/11/2019 ( Week 6 - Week 14 ) Chong Siong Loong Ron ( 0334452 ) Creative Brand Strategy  Final Project - Event Branding   INSTRUCTIONS Brand and Event Slides  Brand & Event mock-ups: Brand & Event book : Brand & Event Video : REFLECTION EXPERIENCE In this project, we have to create a event for the brand that we proposed,  I was advised to reused the brand that we worked with the previous semester. As for the event, I had an idea as halloween is round the corner so I have decided to work on this event topic. OBSERVATION I observed that locally and internationally getting more people celebrating this event and dressing up just for the halloween event, so why not I work on this event, and since its was a great idea as what sir said so i will proceed further to understand more about Halloween. FINDINGS I found something very important is all design that I do is ...

24/09/2019 - 22/10/2019 ( Week 5 - Week 9 ) Chong Siong Loong Ron ( 0334452 ) Creative Brand Strategy  Project 2 - Ideation INSTRUCTIONS Compilation of 100 iconic symbols + descriptions: REFLECTION EXPERIENCE This project is similar with what we did for the previous subject "Brand Corporate Identity", where we need to collect 100 logo and write a short description about it. But overall it was a fun and good experience to do more research on the company logo, all the brands story beside the brand and also the meaning of every element used in the logo. OBERVATION I observed that how powerful of an iconic logo affect the brand for example nike by just [putting a tick, it gives a very big impact to the public and is so easy to remember and recognise the logo from far. It also a symbol that works with out putting any info or words besides it.  FINDINGS although this is a project that I have done before I'm my previous subjec...

27/08/2019 - 24/08/2019 ( Week 3 - Week 5 ) Chong Siong Loong Ron ( 0334452 ) Creative Brand Strategy Project 1A & 1B INSTRUCTIONS Week 2  For this week we had a class exercise regarding how well we know about Malaysia/ local brands  Week 3 - P roject 1A For this week we was asked to choose a event for our case study, which we are needed to do a study on the event, what are their marketing strategies, selling point, the statistics on the amount of people join the event, merchandise of the event, price list of the entry of the event, etc.  The event of my choice is "PJ Half Marathon". Week 4 For this week, we have to present on what we have done for our case study (chosen event).  Due to the limitations of information, as its funny that the organisation will delete some of the information of the pass years, and the only platform for me to get the most information is their Facebook page . Week 4...